Haley Aerospace

Haley Brand Aerospace Agency, also called Haley Aerospace, is based at 5635 SMU Blvd., Suite 101 in Dallas, Texas. CEO Gayle Haley, a commercial pilot, launched the agency in 2000 after founding Haley Films in 1993; her first aviation client was Cessna, for film and trade show work. The firm grew into creative, PR and media buying and has served air transport, business aviation, rotorcraft and defense clients. For each project it assembles a custom team of branding, web, social media and PR partners.

Services are naming and verbal branding, brand strategy and positioning, identity and design, digital and social media, and brand public relations. The portfolio lists Sunvair, NSL Aerospace, Triumph Group, Atlantic Aviation, ALOFT AeroArchitects and Consortia Aerospace Group, and the homepage shows logos including Cessna, Aviation Week, Nordam, MD Helicopters and Imaginaire Private Jet Charter. For FBOs, the main published example is Atlantic Aviation. A 2017 article on the agency's site says Haley designed Atlantic's website, trade show booth, fuel truck designs and advertising as the network grew from a handful of FBOs to more than 65 locations, and that it continues to guide branding for new sites. Haley does not publish prices.